10 Suggestions for Labeling Your Aromatherapy Products

by Andrea Butje on April 1, 2013

Creating products for resale is inspiring and so rewarding, but when it comes to creating a label, things can get confusing. You want your label to give the customer relevant information, include enough cautions to protect yourself, and still be attractive to make your business look great. So what should you include on your label when you create products for resale?Labeling your aromatherapy products

The American Herbal Products Association (AHPA) has adopted a trade requirement to encourage the correct identification of undiluted essential oils–especially those used topically and for retail sales.

These are great guidelines for labeling your aromatherapy products.

  1. “Keep out of reach of children,” or similar cautionary language.
  2. “External use only,” “Not for internal use,” “Not for ingestion,” or similar cautionary language, if that’s relevant.
  3. “Keep away from eyes and mucous membranes,” or a similar warning.
  4. For pure essential oil: Latin name of the plant the essential oil is derived from, and country of origin.
  5. Identification of the plant part the essential oil is derived from.
  6. Amount of the product (not the size of the bottle).
  7. All ingredients need Latin names and chemotypes when relevant.
  8. Your business name.
  9. Your business web address.
  10. Phone number (optional).

Adding the above information to your labels educates your customers about the product they’re purchasing. Clear labeling can raise your level of professionalism and accountability. It can also create a customer base that trusts in your integrity, and when it comes to business (and life), that counts for a lot.

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Aromahead Institute, owned by Andrea Butje, is a premier resource for online aromatherapy classes. Andrea offers her inspired approach to online aromatherapy certification through essential oil videos and original education materials. Check out her book, Essential Living: Aromatherapy Recipes for Health and Home, on Amazon!

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