10 Suggestions for Labeling Your Aromatherapy Products

by Andrea Butje on April 1, 2013

Creating products for resale is inspiring and so rewarding, but when it comes to creating a label, things can get confusing. You want your label to give the customer relevant information, include enough cautions to protect yourself, and still be attractive to make your business look great. So what should you include on your label when you create products for resale?Labeling your aromatherapy products

The American Herbal Products Association (AHPA) has adopted a trade requirement to encourage the correct identification of undiluted essential oils–especially those used topically and for retail sales.

These are great guidelines for labeling your aromatherapy products.

  1. “Keep out of reach of children,” or similar cautionary language.
  2. “External use only,” “Not for internal use,” “Not for ingestion,” or similar cautionary language, if that’s relevant.
  3. “Keep away from eyes and mucous membranes,” or a similar warning.
  4. For pure essential oil: Latin name of the plant the essential oil is derived from, and country of origin.
  5. Identification of the plant part the essential oil is derived from.
  6. Amount of the product (not the size of the bottle).
  7. All ingredients need Latin names and chemotypes when relevant.
  8. Your business name.
  9. Your business web address.
  10. Phone number (optional).

Adding the above information to your labels educates your customers about the product they’re purchasing. Clear labeling can raise your level of professionalism and accountability. It can also create a customer base that trusts in your integrity, and when it comes to business (and life), that counts for a lot.

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Aromahead Institute, owned by Andrea Butje, is a premier resource for online aromatherapy classes. Andrea offers her inspired approach to online aromatherapy certification through essential oil videos and original education materials. Check out her book, Essential Living: Aromatherapy Recipes for Health and Home, on Amazon!
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{ 7 comments… read them below or add one }

http://marylandlandscapers.com/ April 2, 2013 at 2:12 pm

Really glad I found this wonderful information, thanks


Hami April 5, 2013 at 4:22 pm

Good list of the essential informatoin to include. Seems like alot though.


Andrea Butje April 5, 2013 at 4:23 pm

Hami-you would be amazed how tiny the print can be and how much can fit! :)


Margo April 10, 2013 at 3:39 pm

I love hearing others’ stories – The world of aromatherapy is full of possibilities but its nice to see how someone else paved the way!


Sue | CandlesOffMain.com May 16, 2013 at 9:09 am

Great tips! I also appreciate labels that are clear and easy to read. ie – make it obvious what the product is so there’s no guesswork. I also love helpful tips on how to use the product if there is enough room on the label.


Katherine June 19, 2013 at 6:04 pm

THANK YOU FOR THIS POST! Already a lover of essential oils, I think I’m ready to start expand my business, making the products I already like to make for myself for others to purchase, “Labeling” is *exactly* what’s been on my mind of late. Extremely helpful post. Thank you!


Shannon June 19, 2013 at 10:31 pm

This is a great post and just the information I needed to start creating labels for my products. Thanks, Andrea ! :) Cheers.


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